ARTEAO
Arteao is a premium tea company located in Raleigh, North Carolina, committed to providing high-quality and sustainable teas from around the world. With a focus on promoting wellness and a healthy lifestyle, Arteao offers a wide range of organic, fair-trade, and hand-crafted teas that are carefully selected and blended for their exceptional taste and aroma.
As a digital marketing consultant, I had the privilege to collaborate with Arteao on their social media and marketing strategy, which included designing growth strategies, creating engaging photo and video content, and developing creative marketing campaigns to boost their online presence. Our collaborative efforts resulted in a significant increase in audience engagement and a strong brand identity that resonated with their target audience.
- Produced, edited, and posted daily photo and video content across social media platforms, ensuring adherence to brand guidelines and visual consistency.
- Conducted trend analysis and audience research to inform the creation of innovative and effective marketing campaigns.
- Composed web content aimed at enhancing the brand’s online presence and driving traffic to its e-commerce platform.
- Developed and implemented growth strategies resulting in a 12.8% increase in followers and a 360% rise in engagement within two weeks.